As the Master of Materials, Rado is at the forefront of horological innovation. Rado watches are renowned for their extraordinary mix of beauty and craftsmanship. These timepieces transcend convention - thanks to their mastery of high-tech ceramic. Each watch represents more than just the passing of time - it represents a wearable statement that combines sturdiness, elegance, and great attention to detail.
Brothers Fritz, Ernst, and Werner Schlup established Rado in 1917 under the title Schlup & Co. They turned a portion of their parent's house into a watchmaking factory. Although they started slowly, they eventually expanded themselves. By the end of WWII, the company had set itself as one of the largest watch manufacturers worldwide.
The company saw its first significant success with the Golden Horse collection in 1957. The new line was one of the foremost to be launched under Rado’s name. In 1958, the Green Horse collection was publicized, following its footsteps. Additionally, the 1950s witnessed the brand achieve success on a global scale, reaching more than 61 countries.
Rado’s unique personality results from its innovative usage of high-tech ceramic, pushing it outside conventional watchmaking. These watches are the result of the brand’s uncompromising dedication to invention and evolution. They reflect the alluring shine of precious metals, display the toughness of diamonds, and integrate the strong strength of steel.
By bringing a new level of comfort to the watch industry, Rado disrupts the status quo by striking the ideal balance between style and substance.
Their ceramic timepieces' contrast of lightness and toughness guarantees exceptional comfort for every user. The seamless fusion of design and function underlines the brand’s commitment to improving the wearer's experience.
Rado is more than just a name to Bijoux Eclore; it's an example of the amazing journey of design, elements, and craftsmanship. Being an authorized retailer, we provide an extensive collection of Rado watches with 100% authenticity.
Visit our official website to explore the magnetic Rado Watch Collection!